Description
Key Features
- Adds WhatsApp as a New Channel in Mautic
- Multi-Provider Support (Twilio, MSG91, WATI)
- Template Creation & Approval Management
- Automated & One-Off WhatsApp Messaging
- Real-Time Delivery, Read & Failure Tracking
- Webhook-Based Status Synchronization
- Campaign Builder Integration
- Contact Timeline Logging
- Built-in WhatsApp Analytics Dashboard
Template Management
Twilio
- Create templates inside Mautic
- Manual submission for META approval
- Approval status tracking
- Webhook-based delivery insights
MSG91
- Create templates directly from the plugin
- Automatic submission for approval
- Real-time status updates
WATI
- Templates created in WATI dashboard
- Plugin fetches approved templates
- Full message sending & delivery tracking
Campaign Automation
Seamlessly integrates with Mautic’s Campaign Builder.
Campaign Actions
- Send WhatsApp Message (with dynamic contact variables)
Campaign Decisions
- On WhatsApp Message Sent
- On WhatsApp Message Delivered
- On WhatsApp Message Read
- On WhatsApp Message Failed
Example Workflow
Send “Appointment Reminder” → If Read → Mark Contact as Engaged →
If Not Read → Send Follow-up After 6 Hours →
If Failed → Assign Task or Send SMS
Build responsive, behavior-driven WhatsApp automation journeys.
WhatsApp Analytics & Reporting
Monitor template and contact-level performance:
- Total messages sent
- Delivered count
- Read count
- Failed count
- Approval status
- Engagement timeline charts
All WhatsApp communications are logged in the contact timeline,
giving full visibility into customer interactions.
Secure & Reliable
- Provider-based authentication
- Secure webhook callback configuration
- Approved template enforcement
- Personalized messaging with variables
- Real-time status synchronization
Ideal For
- Appointment reminders
- Order & delivery updates
- Promotions & offers
- Abandoned cart recovery
- Event confirmations
- Sales follow-ups
- Customer re-engagement
Why Choose This Plugin?
- Adds WhatsApp as a fully integrated marketing channel in Mautic
- Supports leading WhatsApp providers
- Enables real-time engagement tracking
- Powerful campaign automation capabilities
- Scalable for high-volume business messaging



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